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Southwest Life Health And the West is History Community Travel

Pioneers of the road trip

In the 1910s, three women chronicled coast-to-coast journeys
The Lincoln Highway, the first transcontinental highway in the United States, stretches across Nevada in 1922. When Beatrice Larned Massey, author of It Might Have Been Worse: A Motor Trip from Coast to Coast, was caught in a blinding sandstorm in Nevada, she arranged to have her car delivered to California by rail.

The urge to travel coast to coast is an American constant, from Lewis and Clark to the self-driving car that completed a transcontinental trip just last month. Now the approach of summer vacation season awakens our annual instinct to pack up the car and head across the country – blogging and tweeting all the way.

Inspiration for recording our road trips can be found in three slim volumes written a century ago by three women who rode shore to shore in separate automobile adventures. Their travelogues read like Web posts – exclamation points included – and document a country on the cusp, experiencing both the beginning of the automotive era and the final remnants of the American frontier.

The intrepid women came from society’s upper crust. For Effie Price Gladding, who published Across the Continent by the Lincoln Highway in 1914, the west-to-east drive was the last leg of an around-the-world trip with her husband. A year later, Emily Post – who had not yet written her famous treatise on etiquette – made the journey in the opposite direction with her son as chauffeur and wrote By Motor to the Golden Gate. And Beatrice Larned Massey documented the trip she took with her husband and two friends a few years later in It Might Have Been Worse: A Motor Trip from Coast to Coast.

All three tried to whet their readers’ appetite to make similar journeys.

“You will get tired, and your bones will cry aloud for a rest cure; but I promise you one thing – you will never be bored,” Massey wrote. “No two days were the same, no two views were similar, no two cups of coffee tasted alike. ... My advice to timid motorists is, ‘Go.’”

Different age, familiar observations

It was an era when cafeterias and ice cream cones were novelties, an out-of-state license plate caused a flurry of attention and cars sported pennants naming towns they had visited. “Whole clusters of pennants,” Gladding wrote, floated “gaily in the wind.”

The style of the three books is sometimes elitist and often quaint – Post included hand-drawn maps and a ledger of expenses – but the women’s observations are surprisingly contemporary. They fretted over the timing and taste of room-service coffee, the quality of hotel housekeeping and whether dinner merited the tab. All hoped to find the authentic American West.

It’s no surprise that Post, already an accomplished writer of newspaper and magazine articles as well as several novels, was the most aesthetically astute (and occasionally snarky) of the trio.

Of her visit to a Cleveland hotel, she wrote: “The people didn’t match the background. Dining in a white-marble room quite faultlessly appointed, there was not a man in evening clothes and not a single woman smartly dressed or who even looked as though she had ever been! In a beautiful hotel like the Statler ... they spoil the picture.”

Post rendered TripAdvisor-style assessments of accommodations. Hotel Seneca in Geneva, New York, had “an interior looking exactly like the illustrations in ‘Vogue’! White woodwork, French blue cut velvet, delicate spindly Adam furniture, a dining room all white with little square-paned mirror doors, too attractive!”

Arriving on the West Coast, she suggested that the brilliant sunshine had skewed Californians’ eyesight, so that they couldn’t recognize clashing colors.

“All through Southern California, you see combinations of color that fairly set your teeth on edge,” she wrote. “Scarlet and magenta are put together everywhere; Prussian blue next to cobalt; vermilion next to old rose, olive green next to emerald. Not only in flowers, but in homes and in clothes.”

Beauty, wide-open country

But the cosmopolitan Post was captivated by America’s wild beauty. Crossing the Painted Desert, she and her companions slept one night in their convertible, bundled in fur coats and steamer blankets.

“Overhead was the wide inverted bowl of purple blue made of an immensity of blues overlaid with blues ... studded with its myriad blinking lamps lit suddenly all together, and so close I felt that I could almost reach them with my hand.”

The desert also seduced Gladding, who wrote, “The smell of the sagebrush, pungent and aromatic, is in my nostrils from day to day. I love it in its cleanness and spiciness ...”

And travel gave her a new appreciation for simple things.

A hotel room “was very clean, though very simply furnished. The floor was bare and our furniture consisted of a bed, a chair without a back, a tin washbasin resting upon the chair, a lamp, a pail of fresh water with a dipper,” she wrote. “We had two fresh towels and felt ourselves rich in comfort.”

As the couple departed a ranch where they had stopped for lunch in Utah, the rancher told them that if they encountered trouble, they “should start a fire and ‘make a smoke,’ (adding): ‘I’ll see you with my glasses and drive to your rescue with gasoline and water.’”

As they left, Gladding wrote that the land was so flat and barren that “when we were 20 miles away, I could still see the ranch house, a tiny speck upon the horizon.”

Time traveling

Unlike the other two writers, Gladding made her journey from west to east, which had the effect of making her feel as though she were traveling back in time.

In Pennsylvania and Virginia she recounted “clear traces of Colonial days,” including quaint names on gravestones, such as Parthenia, Edmonia and Johanah. She noted reminders of the “awfulness of the Civil War” on cemetery monuments.

To contemporary readers, the menu Gladding describes at a Pennsylvania inn also sounds like a page from history. At the Chalk Hill House near Uniontown, she was served fried chicken, fried ham, fried hasty pudding, huckleberries, strawberry preserves, real maple syrup, watermelon-rind pickles, cookies, cake, applesauce, flannel cakes and coffee.

Massey traveled west along a northern route, covering more than 4,100 miles over seven weeks. Her style of writing was reportorial. In Fergus Falls, Minnesota, she quoted a waitress describing a deadly tornado:

“Folks were blown down that street like old newspapers. Maw was cookin’, and she and the stove went off together. The piany (piano) in the schoolhouse was took up and planted in a street two blocks away not hurt a bit. It sounds just beautiful now (and) wire fences ... just wound themselves up like yarn.’”

A new perspective

In the end, all three women felt that their cross-country journeys had changed their lives.

“I feel as though I had acquired from the great open West a more direct outlook, a simpler, less-encumbered view of life,” Post wrote. “You can’t come in contact with people anywhere, without unconsciously absorbing a few of their habits. You find you have sloughed off the skin of Eastern hidebound dependence upon ease and luxury and once-necessary things become unimportant.”

Notes from the road

Like postcards belatedly delivered, vintage travel books show how a simple diary can endure as a first draft of the American story, reaffirming the value of a quick, postage-stamped note from the road.

“Bakersfield is one of the most western of California towns. Something in the swing of its citizens as they walk along, something in the wide sombreros and high boots, which the visiting cowboys wear, imparts a general breeziness and Western atmosphere.”

– Effie Price Gladding

“I shall never look at a steel structure again without giving more credit to the men who spend their waking hours in those (Pittsburgh) hells of heat and smoke.”

– Beatrice Larned Massey

“In San Francisco, I saw for the first time that great California institution, the cafeteria. ... You enter at one side of the room, taking up napkin, tray, knife, fork, and spoons. ... Next comes a counter steaming with trays of hot food, and a second counter follows with rows of salads and fruits on ice. It is a great game, this of choosing one’s food.”

– Gladding

In an auto-repair garage, “I found excitement in the workings of a very gorgeous and complicated cash register. It had all sorts of knobs and buttons in every variety of color, and was altogether fascinating! I wonder if anyone ever has opened a store for the mere joy of playing on the cash register. I wanted to set up a shop at once!”

– Emily Post

“The finest thing in San Fernando Valley is the new boulevard, which sweeps through the valley to Los Angeles and is known as the $500,000 boulevard. It’s largely due to the generalship of (H.J. Whitly, known as the Father of Hollywood), who is a Napoleon of real estate.”

– Gladding

“The (Santa Fe, New Mexico) sun bakes just as it does in Spain or Northern Africa, and the people all look as silent and dreamy as the town.”

– Post

“Chicagoans love their city ... as though it were their actual flesh and blood. There is something big, wholesome, and vitalizing out here.”

– Post

“Passing through a hamlet called Smithfield (Michigan), we were attracted by two dainty girls with baskets of goodies. Their mother owned the neighboring farm, and these children were ... supplying lunches to passers-by. (We bought) a quart of fresh blueberries, fresh cake, pie, honey, hard-boiled eggs, tongue sandwiches, hot bread and rolls, a pat of sweet butter, and oh, such homemade pickles, raspberry jam (a pint glass), and a bottle of ice-cold spring water ... all for $2.10.”

– Massey

Rebecca Powers



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