Eric Thompson with MillerCoors delivers cases of beer to Wagon Wheel Liquors on Monday in preparation for a busy week. Thompson has been working hard with both Christmas and New Year’s prime drinking holidays. “We get busier when the holidays fall on weekdays, because we don’t have as many days to make our runs,” Thompson said. The company has to do “run-backs” during busy times, meaning that it has to return to locations to re-stock when shelves run bare.