Juul Labs, a maker of e-cigarettes and flavored nicotine cartridges, said it will stop selling certain flavors and quit doing social media promotion to try to curb teen use of its products.
E-cigarette giant Juul Labs will stop some selling some sweet flavored e-cigarette pods in retail stores and quit promotion via social media. The statement from CEO Kevin Burns said that as the industry leader, Juul, must lead in decreasing underage use of e-cigarettes.
“Our intent was to never have youth use Juul, but they are,” Burns’ statement said. “Youth usage is a serious problem and we are committed to solving it.”
Juul reiterated that it doesn’t want youth to use its product, which it said is for current adult nicotine users. “It is bad for public health, and it is bad for our mission,” which the company maintained is to help adult smokers quit traditional cigarettes.
For the full story, visit Colorado Public Radio.
