Many plastics are not being recycled well (Our view: “
The Colorado Beverage Association is supporting efforts like the Every Bottle Back initiative, a groundbreaking partnership between top environmental organizations and industry leaders. Launched by the American Beverage Association in partnership with the World Wildlife Fund, the initiative aims to improve recycling infrastructure, increase consumer access to recycling and promote better ways to recycle across the country. Efforts like these will help ensure our bottles don’t wind up in places they shouldn’t, like lakes and rivers or wasted in landfills.
Mary MarchunDenver(The writer is a lobbyist and executive director of the Colorado Beverage Association in Denver.)
